Pure Fabrics and Wallcoverings from Morris & Co

For the free-spirits, the truth-seekers and the quiet contemplators

Drawing on Morris’ values of craftsmanship and expertly executed patterns, this collection is one of pure simplicity, pure sophistication and PURE MORRIS.

The collection exuberates nine exquisite fabrics, mostly inspired by monochromatic wallpapers from the archive, and perfect for creating dreamy and ethereal ‘escape from it all’ rooms. Experimenting with a variety of print, weave and embroidery techniques, these fabrics are enchantingly beautiful and are equally at home in a modern conceptual space, or a classical setting.

William Morris created rooms with honesty and simplicity. By harnessing this spirit PURE MORRIS presents his iconic designs in a pared back, neutral palette, whilst maintaining the intricacies and integrity of the originals.

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